Episode 127: Gary Bird

5 Questions to Spot Perfect Dental Marketing Partner

Looking for the PERFECT dental marketing partner in 2025?

Before you sign on the dotted line, there are 5 key questions you MUST ask to ensure your practice grows and thrives!

In this episode of Dental Marketing Goat, Gary Bird, Owner of SMC National, breaks down the critical questions that will help you avoid costly mistakes and find the right marketing partner tailored to YOUR practice needs. From defining success metrics to improving team performance, this is the guide every dentist needs to make smarter marketing decisions.

Highlights:

How to define success for your dental practice and align with a marketing partner.
The secret to tracking marketing patients vs. patient referrals.
Why operational performance is key to marketing success.
Proven strategies to lower your cost per patient.
What to expect in the first 90 days with a new marketing partner.

Don’t just guess—know how to measure and track what works for your practice!

Share your thoughts: Did we miss any important questions? Drop them in the comments below!

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