Episodes
Most dentists don’t realize they’re losing up to 100% of out-of-network patients before they ever step into the office. In this episode, Gary Bird breaks down the exact phone conversion system your front desk needs to handle out-of-network calls the right way. You’ll learn the scripting framework that builds trust, how to position your practice without losing patients, and the internal systems that make OON cases easy to say yes to.
Most dentists don’t realize they’re missing 35% of new patient calls and losing half of the rest on the phone. In this episode, Gary Bird breaks down the exact systems behind scaling from $1M to $3M, including phone conversion, time-to-appointment, cost per qualified lead, and the referral engine that drives real new patient growth. You’ll learn the tactical frameworks used across 400+ practices to fix missed calls, reduce no-shows, and increase case acceptance by 30%.
Most dentists don’t realize their front desk is quietly costing them $100,000 a year in lost production. In this episode, Gary Bird breaks down the simple math behind missed calls and low phone conversion and shows how to turn 35 new patients into 75 using proven systems. You’ll learn the exact phone scripts, scheduling approach, and AI strategies that boost conversion rates to 70–80%. Backed by real data from SMC and over 1,195 practices, this is a must-watch for anyone serious about dental marketing, new patient growth, and practice management.
Most dental practices are losing up to 90% of new patient opportunities without realizing it. In this episode, Gary Bird from SMC breaks down the exact 5-step system that took a practice from 15–25 to 50–75 new patients in just 90 days. You’ll learn how to fix phone conversion, eliminate unqualified leads, increase Google reviews, boost referrals, and implement a case acceptance system that drives real growth.
Most dentists think marketing is the problem after failing with 10 different companies. In this episode, Gary Bird breaks down why dental marketing fails and the exact framework you need to fix it. You’ll learn the Three M’s system used by SMC to drive real new patient growth, including market analysis, marketing alignment, and team accountability in your practice management.
In this episode, Gary Bird breaks down the 3 M’s of dental practice growth: Market, Marketing, and Management, and why most dentists fail to align them. If your dental marketing isn’t working, your new patient flow is inconsistent, or your practice isn’t growing, this framework will show you exactly what’s missing. Learn how to analyze your local dental market, align your marketing strategy, and improve key metrics like call conversion, scheduling, and case acceptance. Gary explains why even the best Google ads and dental marketing campaigns fail without proper management systems in place. This episode is essential for dentists looking to increase new patients, improve dental practice management, and scale production consistently.