Episode 287: Dr. Merwin Scruggs

600% Marketing ROI for This Dental Startup

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Nearly 600% marketing ROI helped Dr. Mike Scruggs grow his dental startup from roughly 30–40 new patients a month to nearly 90 at its peak. In this episode, Gary Bird and Dr. Mike Scruggs breaks down the scheduling, clinical efficiency, team alignment, treatment communication, and patient-access systems that helped turn marketing into real new patient growth. You’ll learn how to shorten wait times, protect new-patient blocks, fill schedule openings, expand hours, and keep your practice flexible as demand increases.

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Guest Info

Dr. Merwin Scruggs

Dentist/Owner of Magnolia Dental Group

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