Episode 134: Gary Bird

Does Location Make or Break Your Dental Practice?

Does Location Matter in Dentistry? The Surprising Truth About Growing Your Practice

In this episode of Dental Marketing Goat, Gary Bird dives deep into one of the most debated topics in the dental community: Does location matter for your dental office? Spoiler alert—yes, it does, but maybe not for the reasons you think!

Gary explores why choosing the right location is critical to attracting new patients, building trust, and fostering long-term growth. From understanding traffic patterns to leveraging high-visibility retail spaces, this episode offers actionable insights for dentists looking to maximize their practice’s potential.

Key takeaways include:

  • Why traffic flow and convenience are game-changers for patient acquisition.
  • The impact of visibility in high-traffic areas on patient trust and marketing ROI.
  • Real-life examples of how the wrong location can harm your practice.
  • Tips for selecting a location that aligns with your growth goals.

Don’t miss this episode if you’re a dentist or practice owner eager to level the playing field against the competition.

Guest Info

Gary Bird

Founder of SMC National

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