Episode 128: Gary Bird

Firing Your 7th Marketing Company? Here’s the Hard Truth

Firing Your 7th Marketing Company? It’s Time to Face the Truth

In this episode of Dental Marketing Goat, host Gary Bird uncovers the harsh reality behind a dental practice that has gone through seven marketing companies—and is still failing. Spoiler alert: it’s not the marketing that’s broken.

Discover why focusing on shiny new trends without mastering the basics is a recipe for disaster.

Learn how poor phone skills, lack of team training, and avoiding accountability can sabotage even the best marketing efforts.

Ready to turn your practice around? Gary shares free resources like phone scripting training, customer service tips, and treatment presentation courses that can help your team succeed—if you’re willing to put in the work.

Don’t blame marketing if you’re not holding your team accountable. Watch now and take the first step toward real growth!

Resources Mentioned: Comment below to access free tools for your team.

✅ Phone answering scripts
✅ How to get more patient referrals
✅ Customer service training
✅ Going out-of-network course
✅ Treatment presentation course

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