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Dentists don’t realize how many new patients they’re losing before the front desk ever picks up the phone.
In this episode, Gary Bird sits down with Dr. Jancy Parkerson to break down how her practice booked 17 of 23 missed new patient calls using an AI receptionist, how a $39 new patient special led to a $10,000 cash case, and how membership plans are helping retain more fee-for-service patients long-term.
You’ll learn how to improve phone conversion, optimize new patient specials, reduce missed-call losses, and create a better patient experience without adding more pressure to your team. Gary shares real-world data from SMC and tactical strategies dental practices can use right now to drive new patient growth.
Subscribe to Dental Marketing Goat for more dental marketing, phone conversion, practice management, and fee-for-service growth strategies every week.
Guest Info
Dr. Jancy Parkerson
Co-Owner of Chattanooga Dental Arts
Say hello to Dr. Jancy!