Episode 267: Gary Bird

Taking the Good & the Bad of Growth

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Most dentists want growth until the criticism starts showing up. More visibility, more patients, and more marketing also bring negative reviews, angry comments, and resistance from people who don’t understand what you’re building.

In this episode, Gary Bird breaks down why backlash is a normal part of scaling a dental practice and how successful owners develop the mindset to handle it. You’ll learn how to deal with hate comments, Google reviews, public criticism, and the emotional pressure that comes with growing a business.

After working with over 1,195 dental practices through SMC, Gary has seen firsthand that the practices growing the fastest are usually the ones willing to handle discomfort, visibility, and criticism better than everyone else.

If you want more new patient growth, stronger dental marketing, and the mindset to scale your practice without folding under pressure, subscribe to Dental Marketing Goat.