Episode 110: Gary Bird

The Truth About Scaling: 5 Reasons Group Practice Marketing Falls Flat

Looking to elevate your group dental practice’s marketing strategy? In this episode, Gary Bird dives into essential marketing insights specifically for group practices, sharing expert tips on optimizing your budget and maximizing patient profitability. Discover the five key factors that can set your marketing efforts up for long-term success!

Here’s what you’ll learn:
* How to understand and leverage buying cycles for better patient targeting
* The importance of knowing your cost per acquisition and lifetime value
* Proven strategies to allocate your marketing budget effectively
* Insights on tracking patient profitability to make data-driven decisions

Whether you’re scaling up or refining your approach, this episode is packed with actionable tips to help your group practice grow and thrive!.

Guest Info

Gary Bird

Founder of SMC National

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