Episode 132: Gary Bird

Why We Give Away All Our Dental Resources for FREE!

Why Do We Give Away All Our Resources for FREE?

In this episode of Dental Marketing Goat, Gary Bird, Owner of SMC National, breaks down why his team provides free marketing and training resources to dentists.

What You’ll Learn:

*The challenges most dental practices face with unanswered calls, untrained front desk teams, and low conversion rates.
*Why SMC National creates high-quality training materials for marketing, phone handling, scheduling, treatment presentations, and more—and gives them away for free.
*How these resources help practices grow, overcome operational gaps, and create opportunities for collaboration.

Whether you’re struggling to afford professional marketing services or want to DIY your growth strategy, these free resources are designed to help your practice thrive.

Resources Mentioned in the Video:

*Marketing calendars
*Phone training
*Customer service training
*Internal marketing strategies
*Treatment presentation techniques
*Dropping insurance guidance
*Key performance indicators (KPIs) to track

How to Get the Resources:

1. Drop a comment below saying, “Give me the resources.”
2. We’ll DM you a link to access them all in one place.