Episode 151: Gary Bird

Why Your Dental Ads aren’t Bringing in New Patients (FIX THIS!)

Gary Bird breaks down exactly how long it takes to see a positive return on investment (ROI) with Google Ads and how much dentists should budget for marketing. Learn why ROI in dentistry is different from e-commerce, the biggest mistakes that kill your ad performance, and what factors—like phone answering, treatment coordination, and patient retention—impact your results. Whether you’re spending $3K or $30K per month on Google Ads, this video will help you set realistic expectations and maximize your ROI.