Episode 258: Gary Bird

Why Your Front Desk is Costing You $100k per Year

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Most dentists don’t realize their front desk is quietly costing them $100,000 a year in lost production.

In this episode, Gary Bird breaks down the simple math behind missed calls and low phone conversion and shows how to turn 35 new patients into 75 using proven systems. You’ll learn the exact phone scripts, scheduling approach, and AI strategies that boost conversion rates to 70–80%. Backed by real data from SMC and over 1,195 practices, this is a must-watch for anyone serious about dental marketing, new patient growth, and practice management.

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