Episodes

In this episode, Gary Bird explains why charging a new patient deposit is quietly destroying dental practice growth, marketing ROI, and patient referrals. While pre-deposits may reduce no-shows, they significantly lower new patient conversion rates and increase the cost of acquiring each dental patient. Gary breaks down the real relationship between time to appointment, no-show rates, and dental marketing performance, and why empathy matters more than enforcement. This video is essential for dentists and practice owners looking to grow without sabotaging new patient flow, trust, and long-term profitability. If your dental practice is struggling with no-shows but wants more patients, this episode explains what not to do, and what actually works.
In this episode, Gary Bird breaks down real 2025 dental practice benchmark data to show what actually drives dental growth, marketing ROI, patient referrals, and collections per new patient. You’ll learn the average collections per patient, scheduling rates, show rates, first-visit production, and why patient referrals outperform dental marketing in every key metric. This video explains how dental practices can improve case acceptance, reappointment rates, and long-term ROI by fixing phone conversion, time-to-appointment, and referral systems. If you want to grow your dental practice in 2026 using real data instead of guesswork, this episode lays out the exact numbers you should be tracking. Perfect for dentists, practice owners, and dental managers focused on scaling profitably without wasting ad spend.
In this episode, Gary Bird breaks down how dental practices can dramatically increase collections per patient and drive sustainable dental growth without relying on more leads. You’ll learn real benchmarks for case acceptance, how top offices increase average annual collections per new patient from $1,500 to $3,000, and why phone conversion, scheduling speed, and same-day treatment matter more than most dentists realize. Gary explains how improving dental phone scripts, reducing time-to-appointment, and using patient financing correctly leads to higher treatment acceptance and production. This episode covers proven dental growth strategies, case acceptance systems, and patient financing techniques that help practices collect more per patient in the first year. Watch to learn how to turn existing demand into predictable dental practice growth.
In this episode, Gary Bird breaks down a simple but powerful dental phone conversion strategy that can add 5 or more new patients per month without increasing your marketing spend. You’ll learn why most dental front desks accidentally scare patients away, how poor phone scripting kills dental growth, and why scheduling first beats explaining prices or insurance every time. Gary explains proven dental phone scripts, patient scheduling psychology, and how top dental practices increase call conversion rates from 60% to 80%. This episode is essential for dentists focused on dental practice growth, new patient acquisition, front desk training, and maximizing ROI from existing marketing. Watch to learn how better phone conversations lead to more booked appointments and predictable dental growth.
In this episode, Gary Bird breaks down why delegating your dental marketing may be the very thing holding your practice back from real growth. Many dentists spend thousands on marketing but never see results because the true problems live inside their systems, not their ads. Gary explains why growth is always a leadership responsibility and which parts of marketing simply cannot be delegated. You’ll learn how lack of authority, broken processes, and poor follow-through quietly sabotage new patient flow. If you’ve ever felt frustrated that marketing “doesn’t work,” this conversation will help you identify the real bottlenecks in your practice. Watch to learn how staying strategically involved, without adding more hours to your schedule, can unlock sustainable, profitable growth.
In this episode, host Gary Bird sits down with Dr. Jancy Parkerson to reveal how her dental practice doubled production per patient and is on track for more than $2 million in collections this year. Dr. Jancy breaks down the patient financing strategy, treatment presentation process, and team workflow that dramatically increased case acceptance without adding more new patients. You’ll learn how Cherry, Sunbit, and monthly payment options remove financial barriers, improve conversion rates, and help fee-for-service and out-of-network practices grow. This episode also covers why focusing on insurance write-offs is costing dentists thousands and how to shift the conversation from coverage to affordable monthly payments. If you want to grow your dental practice, increase production, and close more comprehensive cases, this conversation gives you the exact blueprint.

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